Moon River Brewing Company Logo Redesign

Personal Project Design, 2020

This is a rebranding project of the Moon River Brewing Company logo. Moon River Brewing Company is an established brewery and restaurant located in Savannah, GA. I made several variations of the logo, along with presented how the different variations would look in mockups.


I wanted to focus on the actual imagery of moons and the river, whereas the current logo just focused on the moons. I used a sans serif font to make the logo more modern, but kept the established year within the logo to show how long Moon River has been in operation. The color palette was kept simple, with a dark background to make it seem like nighttime.

Moon River Brewing Company Logo Possibilities and Color Scheme

Current Moon River Brewing Company Logo #1

Current Moon River Brewing Company Logo #2