Bloomsbury Mother’s Day Promotion

Website banner for Bloomsbury.com

This banner was made for Bloomsbury Publishing to promote different Special Interest books for Mother’s Day 2021. Through my personal research, I focused on incorporating trendy plant motifs in a paper-cut style, while using a cool color palette to stand out from competitors.

Final Banner posted on Bloomsbury.com

Final Banner Design

Final Design

Initial movement sketch of leaves

Rough linework draft

Comparison of movement sketch and linework draft

Font exploration

Possible iteration 1

Possible iteration 2

Possible iteration 4

Possible iteration 5