An animated movie poster to be used for the movie "Eternal Sunshine of the Spotless Mind" in a digital marquee lineup. To make the poster appear as a complete thought, it fades in from white in the beginning then to black at the end. It is meant to focus on the relationship between the two main characters in a conceptual way. For my process I researched information about the movie and its advertising campaign, along with referencing movie stills and other more minimal movie posters. I explored several different ideas, before forming different color comps for my chosen composition. The motion of the cassette tape reel is created through frame by frame animation. Created in Procreate and motion added in Adobe After Effects.